Color Management at TERAM
Through effective color management, we enable the design and production of boxes with bright, repeatable, authentic, and stable colors
Addressing Color Variation in Printing and Packaging
We have addressed this issue to enhance our customers’ satisfaction by implementing color management, allowing us to deliver the quality of color in printing that they expect.Have you ever chosen a specific color for your cardboard boxes and laminated boxes, only to discover after printing that the color differs from your desired shade and lacks the vibrancy you anticipated? Many business owners, despite the investment they make in producing distinctive and high-quality cardboard boxes, continually face this issue, and the packaging of their products fails to fulfill its intended role effectively. The issue of color variation in printing and multicolor effects on different printed sheets can stem from various reasons, and managing and integrating these aspects is one of the major challenges faced by printing houses in Iran. Changes in the type of paper and cardboard, inadequate calibration of the equipment with monitors, and the use of outdated machinery are just a few of the factors that can lead to color inconsistencies and discrepancies between the printed sheets and customers’ desired colors. Controlling these factors is a difficult, costly, and complex process.
Colors are an integral part of your brand identity; do not underestimate their importance
Considering consumer sensitivity, having packaging that reflects brand identity and serves as a means to distinguish genuine products from counterfeit ones is a challenge for manufacturers who view packaging as an effective tool for promoting their brand in today’s competitive market. In this context, using repeatable and stable colors in packaging that align with the visual identity of the brand is an effective strategy for enhancing the brand’s position in the market and stores. However, implementing this requires the necessary equipment and expertise in color management, which is often not feasible for most packaging manufacturers. TERAM, by leveraging its knowledge and cutting-edge color management technology, has successfully addressed its clients’ concerns regarding the color quality of cardboard packaging and laminated boxes.
The Importance of Color Management in Printing and Packaging
Our customers Are Leading Brands
Our customers include manufacturers from various industries who recognize the significance of maintaining consistent and repeatable colors in their orders and see the preservation of their brand authenticity as reliant on innovative solutions for product non-copyability. To learn more about the top brands that have placed their trust in us, please download the TERAM General Catalog.
Color Management at TERAM: Color Consistency Across Multiple Orders
To achieve the desired output for our clients in printing, we must first control the inputs. The color management technology at TERAM, based on the ISO 12647-2 standard, has successfully brought the processes related to color management under control. With this exceptional technology, there is no need to worry about producing your desired color and its consistency across different orders. We can standardize your print file and use it as an approved reference for future orders. Another advantage of the color management system is that it reduces the need for a client representative to oversee printing during production. Our clients save time and can rest assured about producing boxes with high quality and consistent colors across multiple orders.
To manage the factors that affect packaging quality, we first measure them
What sets us apart from our competitors is our special attention to the details of packaging and the elegance of our cardboard boxes. Through our rigorous quality control, we have been able to numerically measure and communicate the quality indicators specified by our clients in the Quality Control Laboratory.
The Knowledge and Art of Blending Colors at the TERAM Design Studio
Our experts and specialists at the TERAM Design Studio leverage their understanding of color characteristics, compatibility, various ink types, and knowledge of color gamuts. Alongside advanced hardware and software tools for color management, they play a crucial role in achieving the desired colors for customers across a range of cardboard and laminated packaging.
Color Management Tools at TERAM
“Ergotronic” is an intelligent system and one of the color management and control tools at TERAM, fully automating the color management process in printing. It ensures the accuracy of the printing operations at all times, alleviating customers’ concerns regarding color variation and inconsistency in printed sheets. All the new printing equipment at the TERAM Group is equipped with ACR technology, or Automatic Camera Register, which utilizes infallible machine vision. Human eyesight, despite its complexity regarding control concepts, can make repetitive and varied errors, which also applies to color control during printing. Even if the operator’s eye can detect color discrepancies, the need for readjustment can lead to decreased productivity and increased waste during printing, which can ultimately raise the cost of packaging.
Request packaging adorned with special effects and coatings from TERAM
addition to expert color management and the maintenance of vibrant, stable colors, we provide tailored recommendations that can upgrade the quality and visual appeal of your product packaging, positioning it as a standout choice among similar products in the market. The coatings and striking effects we offer at TERAM, combined with colors that enhance and reflect your brand’s authenticity, will leave a lasting impression on consumers regarding your product boxes. We propose packaging efficiency upgrade solutions grounded in the engineering value of your product, alongside printing effects that can distinguish your cardboard and laminated boxes. Utilizing our state-of-the-art inline printing technology, we implement these enhancements to your product packaging with the utmost precision.
